How to Optimize Your Website for Personal AI Agents
Personal AI agents like Dots, Muse and Grok Bot now use websites. Here is PAO, Personal Agent Optimization: how I prepare my site, and why accessibility comes first.
24 min read
Quentin
Yacoub
Building practical tools for everyday marketing workflows.
Hi, I'm Quentin, an SEO/GEO Specialist at Adobe building AI tools for Site Optimizer and Brand Visibility. Here, I document where search is heading and share the practical strategies I actually use to navigate the AI shift. No promises of replacing your marketing team with AI agents, get-rich-quick schemes, or spinning thousands of articles. Just notes and experiments to figure out this new landscape.
What I Do
Blog
Latest Articles
Do Personal AI Agents Use WebMCP? (October 2026 Benchmark)
October 2026 benchmark: four personal AI agents, my WebMCP news tool, a car booking and a form. Which agents used WebMCP, how fast, and what my logs saw.
22 min read
How to Build a WebMCP Tool: A Technical GEO Guide
WebMCP is a technical GEO optimization that lets AI agents call your site like an API. Here is how I built one on my blog and how I track agent calls.
15 min read
ChatGPT Query Fan-Out Bookmarklet v2 (GPT-5.6)
A free bookmarklet that records ChatGPT's hidden fan-out queries live, now that GPT-5.6 no longer saves them in the conversation.
9 min read
ChatGPT 5.3/5.4 Query Fan Out Extraction Bookmarklet
Get a free bookmarklet to extract the hidden search queries and citations ChatGPT uses to build its answers.
5 min read
What is AEM Sites Optimizer?
Go behind the scenes of AEM Sites Optimizer to see how we are building an autonomous site optimization system at Adobe.
6 min read
News
Latest News
SEO, GEO & AI News: October 5th – October 18th, 2026
Stay ahead with the latest SEO & GEO news (October 5th – October 18th, 2026). Insights on AI agents and WebMCP, the ChatGPT UTM bug and Claude's new rules.
17 min read
SEO, GEO & AI News: June 8th – June 21st, 2026
Stay ahead with the latest SEO & GEO news (June 8th – June 21st, 2026). Insights on Google's May core update, llms.txt reality, and Adobe Brand Visibility.
9 min read
SEO, GEO & AI News: May 25th – June 7th, 2026
Stay ahead with the latest SEO & GEO news (May 25th – June 7th, 2026). Insights on Google's May core update, the llms.txt debate, and Adobe's Semrush deal.
10 min read
SEO, GEO & AI News: April 13th – April 26th, 2026
Stay ahead with the latest SEO & GEO news (April 13th – April 26th, 2026). Insights on OpenAI’s crawling surge, Gemini's market share, and agentic commerce.
9 min read
SEO, GEO & AI News: April 6th – April 12th, 2026
Stay ahead with the latest SEO & GEO news (April 6th – April 12th, 2026). Insights on why robots.txt fails news publishers and the 20% drop in GPT-cited domains.
8 min read
SEO, GEO & AI News: March 23rd – April 5th, 2026
Stay ahead with the latest SEO & GEO news (March 23rd – April 5th, 2026). Insights on Google’s March Core Update, OpenAI’s strategy, and AI crawler optimization.
8 min read
Stay Connected
Let's talk SEO, GEO, and AI Automation
Want to figure out how to adapt your SEO strategy to AI search? I share my newest articles, experiments, and daily learnings directly on LinkedIn. Connect with me there to stay updated on this changing landscape and see what actually works.
Connect with me on LinkedIn